Privacy Policy

Last updated: June 6, 2026

1. Who we are

Replyve is built and operated in Pakistan. We are responsible for the personal information collected through this service.

Contact: [email protected]

2. What we collect

We collect the following information when you use Replyve:

  • Account data — your email address, collected when you sign up via Supabase Auth.
  • Review content — text you paste into the app when generating replies. This is sent to Anthropic's API to produce the reply and saved to your reply history.
  • Usage data — a count of how many replies you've generated each month, used to enforce plan limits.
  • Billing data — if you subscribe to a paid plan, payment is handled by Paddle, our merchant of record. We store only your plan tier — we never see your card details.

3. How we use your data

  • To provide the core service — generating review replies.
  • To enforce usage limits and manage your subscription plan.
  • To send transactional emails (account confirmation, password reset). We do not send marketing emails without your consent.
  • To improve the product — we may analyse aggregated, anonymised usage patterns.

4. Third-party processors

We share data with the following trusted processors only as necessary to operate the service.

  • Anthropic (USA) — review text is sent to Anthropic's Claude API to generate replies. Anthropic's Privacy Policy applies to data processed by their API.
  • Supabase (USA) — authentication and database hosting, including sending account verification and password reset emails. Supabase's Privacy Policy applies.
  • Paddle (UK) — our merchant of record, handling payment processing and billing for paid plans. Paddle's Privacy Policy applies.

We do not sell your personal data to any third party.

5. Data retention

We retain your data only as long as necessary:

  • Account data (email, plan) — retained for the lifetime of your account. Deleted within 30 days of account deletion.
  • Review content and generated replies — retained for the lifetime of your account as your reply history. Deleted within 30 days of account deletion.
  • Usage records (monthly reply counts) — retained for the current and one prior calendar month, then deleted.
  • Contact form submissions — retained for 90 days, then permanently deleted.
  • Billing records — retained for as long as required by applicable law. Only plan tier and Paddle customer/subscription identifiers are stored — never card details.

6. Your rights

You have the following rights regarding your personal information:

  • Access — you may request a copy of the information we hold about you.
  • Correction — you may ask us to correct inaccurate information.
  • Deletion — you may ask us to delete your personal information.

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

7. AI-generated content

Replyve uses AI (Anthropic Claude) to generate draft reply suggestions based on the review text you submit. The generated replies are suggestions only — you retain full control over whether to use, edit, or discard any reply.

No AI training: We do not use your submitted review content or generated replies to train, fine-tune, or improve any AI model — including Anthropic's Claude or any Replyve-specific model.

8. Data breach notification

In the event of a data breach that may affect your personal information, we will notify you promptly. Notification will be sent to the email address associated with your account.

9. Cookies

We use only essential cookies required for authentication (managed by Supabase). We do not use tracking, analytics, or advertising cookies.

10. Security

We use industry-standard measures to protect your data: HTTPS everywhere, JWT-based authentication with asymmetric key verification, and Row-Level Security on our database. If you discover a vulnerability, please contact us at [email protected].

11. Changes to this policy

We may update this policy from time to time. We will notify you by email if changes are material. Continued use of the service after changes means you accept the updated policy.

12. Contact

Questions about privacy? Email us at [email protected].